I am sure that the powers to be at Constellation will tell the world that the wines from Schrader will remain the same...very high quality.
Yet I know big corproations...they love to put their imprint on EVERYTHING. The other problem is that as the competition increases there will be added pressure to capture every cent of profit and they will not want to disappoint their shareholders. They are publicly traded so everything is about satisfying shareholder expectations. Maintaining that premium edge and providing maximized profit to shareholders is a contradiction in my opinion.
What happens when BIG wine companies buy more and more of the Valley? Then what?? Is Sonoma next? Where to after that?
The Schrader family invested a lot of time, money, and sweat and blood into their business....if they want to cash in it is certainly their right...perosnally I hope that this trend ends quickly.